The ‘Drip plugin allows customers to subscribe to receive emails to trackconversions, sales, and lifetime value. You can connect your store to your Drip Email Marketing account.
The plugin has several different functionalities. After a sale is made, a conversion goal is achieved in your Drip account and an event is recorded in the subscriber’s history. In addition, the lifetime value shows you how much value a customer has, based on all of the orders they made. This lifetime value is updated after every purchase
During checkout, the name custom field is updated with the subscriber’s name and the subscriber is given a ‘Customer’ tag to be able to identify them as actual customers. As customer purchases are recorded, you can target broadcasts and campaigns at certain product owners. You can also sell Drip campaigns in this way.
There is also an optional ‘Subscribe to Campaign’ checkbox that you can add to the checkout and account registration forms. You can choose which campaign to sign users up to and customize the text it uses next to the checkbox.
For more information, see the available documentation or open a support request with your pre-sales questions.
- Tracks Conversions
- Tracks Lifetime Value
- Tracks Purchased Products
- Tags Subscribers
- Subscribe Checkbox (checkout & register)
- Extremely Easy to Use
- Extensible & Dev-Friendly